Unidad 5. Definiendo mi negocio
• Actividad 1. Discute con algún compañero las distintas formas que encuentras para
identificar ideas de negocio
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• Actividad 2. ¿Es importante filtrar las ideas de negocio que se encuentran? ¿Por qué?
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• Actividad 3. Elabora y explica un método para evaluar tus ideas de negocio
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• Actividad 4. A continuación, utiliza el siguiente método de filtros para ir seleccionando la
mejor de cada “lluvia de ideas”. Cada paso es un filtro que nos ayudará a ir encontrando
la idea que mejor se ajuste.
Paso 1
LAS NUEVE IDEAS QUE MÁS TE GUSTAN
1. 2. 3.
4. 5. 6.
7. 8. 9.
Paso 2


A cada una de las preguntas le asignas un puntaje, como sigue:
5 - Muy favorable
4 - Favorable
3 - Neutro
2 - Desfavorable
1 - Muy desfavorable
Suma los puntajes para cada caso y nos quedamos con las cuatro ideas de mayor puntaje.


Paso 3


REFLEXIONEMOS PARA CADA IDEA
IDEA 1
ORGANIZACIÓN:
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COMERCIALIZACIÓN:
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PRODUCCIÓN:
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FINANCIAMIENTO:
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IDEA 2
ORGANIZACIÓN:
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COMERCIALIZACIÓN:
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PRODUCCIÓN:
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FINANCIAMIENTO:
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IDEA 3
ORGANIZACIÓN:
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COMERCIALIZACIÓN:
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PRODUCCIÓN:
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FINANCIAMIENTO:
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IDEA 4
ORGANIZACIÓN:
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COMERCIALIZACIÓN:
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PRODUCCIÓN:
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FINANCIAMIENTO:
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Después de responder a las anteriores preguntas evalúa las más interesantes y quédate con
dos de las cuatro ideas.